” Heartland enters the lightweight teardrop travel trailer market with the retro-styled MPG line – a product that is priced right with features that surpass the competition ”
Important dimensions: Four floorplans, will be available in 18- and 20-foot lengths
Dimension details to follow – please check back MSRP ‘ s start around $14,000
ELKHART December, 2009 — Heartland RV LLC enters the lightweight teardrop travel trailer market with the retro-styled MPG line that was set to debut at the 47th Annual National RV Trade Show December 1-3 2009 in Louisville, Ky.
The MPG will initially include four floorplans, available in 18- and 20-foot lengths, featuring two tent-end models and two units equipped with single slideouts. The teardrop line is one of four brands to be introduced in Louisville that will showcase Heartlands all-new high-gloss platinum fiberglass exterior.
The MPG blends a very contemporary look, created by the platinum exterior, with a distinctly retro design that is one of the draws for teardrop trailers with consumers, said Brad Whitehead, national director of travel trailer sales for the Elkhart, Ind.-based manufacturer.
The eco-friendly MPG is available in four colorful exterior graphics packages, each sporting individual icons depicting the active lifestyle of the youthful target demographic. MSRPs start around $14,000.
Typical of teardrop trailers, all MPG models have a dry weight of less than 2,700 pounds, allowing the units to be towed by most crossover vehicles and smaller SUVs. Heartland achieves the lightweight status without sacrificing structural integrity, employing aluminum-cage-construction and fully laminated sidewalls and floor.
Key features for the MPG include a two-tone interior, chestnut maple kitchen cabinetry with a mocha maple accent, along with an AM/FM radio with CD and DVD players.
The teardrop sector is an arena that we have been looking at for some time as consumers continue to become more green conscious, said Whitehead. Like all our introductions, Heartland is coming into the marketplace with a product that is priced right with features that surpass the competition.