Heartland enters the lightweight teardrop travel trailer market with the retro-styled MPG line - a product that is priced right with features that surpass the competition
Four floorplans, will be available in
18- and 20-foot lengths
details to follow - please check back
start around $14,000
ELKHART December, 2009 -- Heartland
RV LLC enters the lightweight teardrop
travel trailer market with the retro-styled MPG line that
was set to debut at the 47th Annual National RV Trade Show
December 1-3 2009 in Louisville, Ky.
The MPG will initially include four floorplans, available in
18- and 20-foot lengths, featuring two tent-end models and
two units equipped with single slideouts. The teardrop line
is one of four brands to be introduced in Louisville that
will showcase Heartlands all-new high-gloss platinum
The MPG blends a very contemporary look, created by the
platinum exterior, with a distinctly retro design that is
one of the draws for teardrop trailers with consumers, said
Brad Whitehead, national director of travel trailer sales
for the Elkhart, Ind.-based manufacturer.
The eco-friendly MPG is available in four colorful exterior
graphics packages, each sporting individual icons depicting
the active lifestyle of the youthful target demographic.
MSRPs start around $14,000.
Typical of teardrop trailers, all MPG models have a dry
weight of less than 2,700 pounds, allowing the units to be
towed by most crossover vehicles and smaller SUVs.
Heartland achieves the lightweight status without
sacrificing structural integrity, employing
aluminum-cage-construction and fully laminated sidewalls and
Key features for the MPG include a two-tone interior,
chestnut maple kitchen cabinetry with a mocha maple accent,
along with an AM/FM radio with CD and DVD players.
The teardrop sector is an arena that we have been looking
at for some time as consumers continue to become more
green conscious, said Whitehead. Like all our
introductions, Heartland is coming into the marketplace with
a product that is priced right with features that surpass
SOURCE: Heartland press release.
Heartland MPG interior pictures will be added